Honey, jaggery, sea salt. That's the ingredient list. No maltodextrin, no synthetic sweeteners, no mystery powders. Built for Indian heat, Indian sweat, and the kilometres we actually run.
Open any imported gel. Maltodextrin, sucralose, citric acid, artificial flavour. Cheap to make, sweet to sell, hard on your stomach at km 25.
If you can pronounce it, we'll put it in. If we can't trace it back to a farm, beekeeper, or salt pan, it doesn't make the cut.
Sourced from Nilgiris apiaries. Lab-tested for purity — no sugar syrup adulteration.
Slow-release glucose plus naturally occurring iron, magnesium, and potassium.
180mg sodium per sachet — calibrated to how Indian runners actually sweat.
Slow-release complex carb. Smooth gel texture, sustained energy after the honey hit. Prebiotic bonus.
Cardamom, lemon, ginger, kokum. Cold-pressed and culturally familiar — not "tropical blast."
European gels were designed for 18°C marathons. Ours is built for the 6 AM Mumbai humidity, the Delhi winter half, and every Sunday long run in between.
Indian runners lose 1.5–2g sodium per litre of sweat. We dose accordingly. Western gels under-replenish.
Formulated so the gel doesn't separate, crystallise, or ferment in your race-belt pocket.
Less than half the price of imported gels. Made in Pune, sold direct. No middlemen, no import duties.
One sachet, 32g, fits in any running belt. Tear at the notch.
One sachet every 35–45 minutes of running. Chase with water — not a sports drink.
Never try new fuel on race day. Practice on your long runs. Your gut needs to learn.
I started running two years ago. Hated my first 5K. Loved my first 10. Somewhere around month nine, I started taking long runs seriously — and realised every gel on the Indian market was either smuggled-back GU at ₹400 a pop, or a glucose powder that tasted like regret.
So I started building. Hand-cooking small batches in my Mumbai kitchen. Testing on my own long runs along Marine Drive. Sharing with runners I meet at the Sunday club. Honey, jaggery, salt, tapioca starch, real flavour — that's it.
Hivemile is the fuel I needed at km 18 of my first half marathon. If you're somewhere on your own running journey — first 5K or fiftieth marathon — this is for you too.
We're cooking the first batch in Mumbai. Join the waitlist for 30% off, free shipping, and a free sample sachet before public launch.